UA CASE STUDY: 50% increase in D7 ROAS for social casino games
SUCCESS STORY Triwin Games gained 5X higher install to payer conversion and 50% increase in ROAS for their social casino games by targeting
Blogs
Employee engagement surveys – what’s in it for the Employer?
There are many mixed views on how effective employee engagement surveys are It all boils down to what you want to get out of it: is obtaining a high
The evolution of carrier billing – from DCB to BOBO
25 years ago, one of the first examples of using a phone bill to make a payment was demonstrated by Coca Cola, using SMS to buy coke from a vending
Boost your user acquisition with extra app store revenue
App developers were given a revenue boost following the news from Apple that app store fees will be reduced by 50% for any developer earning up to
Board to death: Why digital marketers fail to impress in the board room
Let’s face it, digital marketing is broken – and the board knows it Businesses around the world are spending a fortune on search and social
Key growth trends in subscription bundling partnerships #3
Telcos and streaming subscription merchants are capitalizing on bundling partnerships in new and unique ways An increasing number of merchants are
UA CASE STUDY: NEXON gain 3.9X higher ROAS for mobile game launch
SUCCESS STORY NEXON gained 39X higher ROAS after focussing their launch campaign for app COUNTER: SIDE with a Bango Audience of payers in similar
Key growth trends in subscription bundling partnerships #2
Telcos and streaming subscription merchants are capitalizing on bundling partnerships in new and unique ways An increasing number of merchants are
Bango is carbon neutral!
A fundamental component of Bango’s commitment towards tackling climate change is to maintain a net zero carbon emissions footprint Putting
Key growth trends in subscription bundling partnerships #1
Telcos and streaming subscription merchants are capitalizing on bundling partnerships in new and unique ways An increasing number of merchants are
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