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Bango buys the world’s least viewed print ads to protest poor social media targeting

Data shows marketers are failing at social media targeting, with only 8% of ads on popular short-form video platforms reaching their desired

93% want a single hub to manage all subscriptions including video, music, gaming, sport, and more The boom in the subscriptions economy is

We’re pleased to announce that Bango has won the ‘Mobile Payments Innovator of the Year’ award at the prestigious Global Carrier Billing

The true extent of the seismic changes rippling throughout the global subscriptions economy has been revealed after a report found that fully 20% of

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There is a growing number of financial institutions all fighting for customer attention Established banks, challenger banks, credit unions,

Bundling will make up almost half of subscriptions in some regions within five years 20% of all streaming video subscriptions are now sold

Digital subscriptions are the gift that keeps on giving That’s according to insights by Juniper Research which predicts that the number of

Over 80% want new ad targeting data sources in order to navigate challenging market Four fifths of advertising professionals (81%) say they need

While people are reining in discretionary spending such as going out and buying new clothes in a bid to save money, there are signs that the digital

New report reveals 88% of telco leaders in the US and UK want to offer Super Bundling content hubs Almost nine in ten (88%) telco leaders in the