A game-changing innovation in subscription management enabled by the Bango DVM™
Bango is pleased to announce that subscription Super Bundling has been ranked as the #2 consumer trend in 2025 by Nikkei Trendy, one of Japan’s most influential publications on market trends and innovation.
This recognition highlights the growing global momentum behind subscription bundling and consumers’ desire to access, manage and pay for all their subscriptions through one centralized content hub. The Digital Vending Machine® (DVM™) from Bango is at the heart of this transformation, empowering Super Bundling for resellers, content providers and consumers.
Nikkei Trendy’s annual rankings feature predictions across industries such as food, fashion, technology, and mobility. This year’s recognition of Super Bundling as one of the two most important trends for 2025 signifies its broad impact on how consumers want to interact with subscription services.
Throughout 2024, Super Bundling has gained global traction, with major telcos and content providers leveraging the Bango DVM™ to simplify subscription management and deliver unparalleled value to consumers. This recognition positions Bango as a key innovator in the subscriptions market heading into 2025.
“Super Bundling is a groundbreaking innovation in subscription management, empowering consumers with the choice and control they crave. It’s fantastic to see it recognized as a leading consumer trend in one of the world’s most technologically advanced nations. We’re thrilled to be driving this revolution with the Digital Vending Machine® from Bango.”
Anil Malhotra, CMO at Bango